Sell A restaurant / hotel 

1. The preparation

When selling a hotel or restaurant, there are some special features that must be taken into account, because a certain amount of preparation is also required on the part of the seller:

1. Use of the property
One should be clear beforehand
whether the catering property after
Must be sold as a gastronomy
Real estate or hotel can continue to be used
must, i.e. whether the seller only then
wants to sell if the buyer
is either a restaurateur himself, or
continue to use this property as a gastronomy
Want to lease property / hotel. 

2. Document the success
Every buyer, regardless of whether he is a

restaurateur himselfor a real estate investor

who wants the numbers
of business operations. Therefor
However, a BWA of the last one is sufficient
2-3 years. But also for us: as a specialist
for gastronomy, it is for the real estate
Assessing business value is essential
the fixed costs and also the potential ones
To know sales. 


3. Floor plans and history
It is important to have the floor plans of the catering property available so that we can scan them into our documents and use them accordingly. If this is no longer available, we can have it reproduced exactly using the recordings of the 360 degree camera.  But the history of the catering property is also important. A few information about the year of construction and development, as well as any conversions or renovations are important information for us but also for potential purchases. The career of the previous restaurateur can also be helpful when selling due to the good reputation of the house. 

4. Illustration
The eye eats too, and not only with the dishes in the restaurant, but also when buying a property. That means that everything should be presented as neatly as possible. This means that on the day of the recordings, the object or all rooms must be appropriately prepared, clean and nicely decorated. 

So there is a lot to do for a salesperson too. Selling a restaurant is therefore not just a matter for the broker, the successful sale of a catering property begins with the preparation by the seller

Restaurant Verkauf vorbereiten
Hotel verkaufen & fotografieren

1.4 Illustration

The eye also eats, and this is not only the case with the dishes in the restaurant, but also when buying a property. This means that everything should be presented as neatly as possible. For the owner, on the day of the shooting, this means that the property or all rooms must be appropriately prepared, clean and nicely decorated.  So there is a lot to do for a salesperson too. Selling a restaurant is therefore not just a matter for the broker, the successful sale of a catering property begins with the preparation by the seller

2. Marketing

2.1 The target group

Depending on the type and price class of the property, there are different target groups. The respective target groups are also on different channels  and to address them with various communicative means. We mainly use the digital approach, as this has recently also been the most successful type of communication. However, there are also personal and very direct means in digital marketing, such as personalized emails to our interested parties from the customer database. A bit more broadly, it is then via social media and gastronomic networks and, in the next step, via specialist magazines with digital advertisements. Of course, we also use the major portals such as Immoscout , Immowelt or Ebay classifieds . A hotel or restaurant can also be a great investment property. In such cases we also market to the "family offices", i.e. the asset managers who are very often grateful and interested in such offers.  

2.2 The potential buyer

As soon as we are in an exchange with the first interested parties, we ensure that the estimated purchase price can also be financed accordingly. We require proof of this from the interested party. In this way, we ensure that we neither take up your time nor ours unnecessarily. Only when this is ensured do we start with on-site inspections.  We do not consider an online tour to be expedient as a gastronomic establishment  Hotel, require a lot of explanation and questions arise again and again during a tour that cannot be answered satisfactorily in an online tour or not visually  can always document.

2.3 The reporting

With our report on the status of the marketing you not only stay close to the sales process, but also always "master of the action".  We regularly give you an overview of the status quo of the individual marketing activities. We are happy to take your feedback here to implement changes or to try out other ways.  

 

Bericht zum Status Quo der Vermarktung

3. The settlement

3.1 Preparation for the notary appointment

Before you can prepare the notary's appointment, you must first determine the notary. It is always helpful to choose a local notary. As soon as this is done and the notary appointment has been set, the preparations begin.  We help our clients by acting on behalf of the communication with the buyer and the notary. The purchase contract will be sent to the respective contractual partner for inspection 14 days before the date. We always recommend discussing this contract with our clients before the appointment in order to clarify any questions that may arise. 

Kaufvertrag beim Notartermin

Do you want to sell your gastronomy property or your hotel?  

Then contact us: 
Makler Gastronomie Immobilien